I hold the highest respect for everyone at MSF, these amazing individuals regularly risk their own lives, often in some of the world’s most dangerous situations.
Working with an organisation like this reminds me that our craft sometimes carries real responsibility, it shows that content creation can not only inform and entertain, but it can also move people and make a genuine difference.
This year we filmed Dr Sally Pearson, who has recently been working in the DRC helping victims of the Ebola outbreak. Sally is a true professional, not only as a doctor on the front line, but also in front of my camera, as she delivered this year’s life-saving message.
Production RSquared Content
Produced by Ramon Ricard
Agency Bray Leino
Creative Directors Michael Howes & Cat Wells
Agency Producer Stephanie Selby