Bringing an Original TV Series Pitch Deck to Life with AI Image Direction

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I recently partnered with the writers and producers at Firebird Pictures to help shape the visual identity of a brand-new original TV series. Working closely with the writer and using AI-driven image generation, we created 15 concept visuals capturing the mood, tone and cinematic style of how the show was perceived, arming the production company with a powerful visual language to help pitch the series to broadcasters, early in the pre-production process.

It's a great example of how AI-assisted creative can accelerate development without losing the human storytelling at its heart.

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TV & Social Campaign for Médecins Sans Frontières. 2025